Iguana 4 Studio was founded in 2010 in Mexico City with an interest in applying new creative forms in order to adapt their designs to the market needs. They focused on developing sustainable design solutions using innovation when researching raw materials. 80% of the ecological impact of a product is defined during its design, so a well-designed product could save 40% on resources used during its production. As broadcasters, they seek a high degree of social responsibility of sustainable awareness through their products and they generate personal and decorative accessories with very unique designs. Their goal is to design beautiful products with which they can transmit an image and an ecological identity, and their main value consists in offering products with unique designs, shapes, and customization; which are made with environmentally friendly processes and materials.